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Food manufacturers face increasing pressure to improve traceability, visibility, and product identification across their operations. Yet many traceability initiatives stall because critical decisions about data, workflows, ownership, and implementation are made too late or without clear business objectives.

Join experts from OMNI Systems, Domino, and Hana Technologies as they share practical lessons from implementing product identification, variable data printing, 2D codes, RFID, and broader traceability initiatives across manufacturing and supply chain environments. The discussion will focus on real-world implementation decisions, common pitfalls, operational tradeoffs, and strategies for building scalable traceability programs.

You'll learn where traceability data should live, when 2D codes or RFID make the most sense, how implementation affects plant floor operations, and why projects often break down during deployment. Whether you're exploring traceability for compliance, recalls, inventory visibility, operational efficiency, or future supply chain requirements, this session will help you make more informed decisions and build a foundation that can scale.

Guests

Mike Murton
Mike Murton
President & Chief Commercial Officer,
OMNI Systems

Mike Norberg
Mike Norberg
Director of Industrial Sales, Americas,
Hana Technologies

Gary Peterson
Gary Peterson
Sr. Account Mgr Variable Data,
Domino Amjet, Inc

Casey Flanagan
Casey Flanagan
Associate Editor,
PMMI Media Group

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